4° West – The Urban Coast Weekender 
This is an imagined festival event starting in Swansea next summer. It will utilize and celebrate the proximity of the city with the sea, and provide the perceived target audience – anyone wishing to try out one or more of the activities included - with an entry point/introduction into those activities in a supportive atmosphere, with experienced supervision.
The following pieces contain strong imagery celebrating city and sea. Using perspective, we’re able to see the bond between city and sea like never before. What are you able to discover when you take a closer look? Separated once by coastline, brought together by sport. Even if you’re not red or blue, you’ll find a place that’s right for you. This is your time to fill in the blanks and leave your mark on this festival of urban and coastal adventure. So what are you waiting for? Grab your friends and lets make this a weekend to remember.
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